Celebrate the Good

E-Commerce Campaign

Art direction & Design

Celebrate the Good aspired to encourage busy holiday shoppers to pause and reflect on the good that they and other amazing women bring to the world and their lives. Leveraging the personal stories of Josie and her team helped drive a deeper shopping experience that reflected the values of the brand as a whole: the celebration of women and an obligation to take care of each other and the world in which we live.

Josie Maran built her business creating safe and effective Argan Oil based beauty products, and is now a leader in wellness, social good, and environmental responsibility.